Motivated by what we saw as a significant gap in the herd improvement industry, we launched Wingman in July 2024 off the back of a need for someone to offer 100% independent advice to farmers about their herd improvement strategy.

Whether you’re looking to develop a tailored herd improvement strategy, conduct a thorough herd audit and analysis, or simply talk about who’s in your bull team this season, our expertise can guide you.  Breeding to improve specific traits and extend the longevity of animals in your herd is our bread and butter.

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Farmers’ leading the way.

  • “Wingman can add and the finer details I knew weren’t in my tool kit.”

    Cole Townsend

  • “Trusting you on this one - I'm not happy about the status quo.”

    Wynn Brown

  • "Wingman confirmed we are on the right track with our breeding decisions for our farm system."

    Mark Wilson

  • "The impact an independent perspective can provide to your herd delivers excellent return on investment."

    Rhys Roberts, Align Farms

  • "We have really enjoyed Wingman's independent perspective by not selling one particular product"

    Tom and Briana Hoskin